Kia ora, I'm Dana
I'm a Product-Focused Engineer.

I build full-stack applications with a strong focus on front-end excellence. From React/TypeScript interfaces to backend APIs and databases, I excel at technical leadership and collaborating with teams to deliver polished, scalable products.

Get In TouchView My Work
Dana Iti

What I Do

With 12 years of professional engineering experience, I architect and build full-stack applications that serve real users in production.

I specialise in modern React/TypeScript frontends with robust backend integration, focusing on performance, scalability, and maintainability.

I thrive on complex technical challenges, mentoring team members, and delivering exceptional products through thoughtful engineering.

What I Work With

React
Next.js
TypeScript
Tailwind CSS
Component Design Systems
PostgreSQL
Supabase
Authentication & Authorisation
Payment Integration
Zustand
TanStack Query
Zod
Performance Optimisation
Accessibility
Vitest
Playwright
GitHub Actions
Vercel
Figma

AI & LLM Integration

I've worked with GPT and Claude for text generation, embeddings, vector search, and sentiment analysis to improve user outcomes.
I'm excited about AI's potential and focus on creating real workflow improvements and user value.

Full-Stack Development

Modern React/Next.js frontends with TypeScript, backend APIs, database design, and scalable architecture from UI to deployment

Front-End Excellence

Component design systems, accessibility, responsive design, performance optimisation, and exceptional user experiences

Technical Leadership & Collaboration

Team Collaboration

Cross-functional teamwork, code reviews, technical planning, and knowledge sharing with engineers, designers, and product teams.

Mentoring & Growth

Mentoring junior developers, establishing coding standards, and creating documentation to help teams scale efficiently.

Architecture & Quality

System design decisions, performance optimisation, and maintaining code quality standards across production applications.

Technical Portfolio

MVPs and full-stack applications that show my ability to take ideas from concept to production. Each project involved key architectural choices, performance optimisation, and delivering solutions that were ready for real users.

Coming Soon

SignalMiner - Private Beta

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A data processing platform implementing Modern NLP / LLM techniques, text embeddings with vector similarity search, sentiment analysis pipelines, and automated data collection systems. Features real-time data ingestion, PostgreSQL with vector extensions, custom scoring algorithms, and a React dashboard for data visualisation and filtering.
Next.jsReactTypeScriptTailwindPostgreSQLSupabaseLLMsEmbeddingsVector DBsSentiment AnalysisData PipelinesAnalyticsUXResponsive Design
FlopStop - Pre-Launch Waitlist

FlopStop - Pre-Launch Waitlist

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A multi-tenant SaaS platform featuring dynamic landing page generation, form handling with validation, email automation workflows, and analytics dashboards. Implemented user authentication, subscription billing with Stripe, responsive design system, and automated deployment pipeline with performance monitoring.
Next.jsReactTypeScriptTailwindPostgreSQLAuthenticationAnalyticsUXResponsive DesignPayment GatewayDesign
WonderBook - Collaborative Storytelling with AI

WonderBook - Collaborative Storytelling with AI

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A collaborative writing platform built with Next.js, TypeScript, and Supabase for real-time data synchronisation. Integrated OpenAI API for AI-powered story enhancement, implemented Stripe for subscription billing, and used Supabase Auth for user management with row-level security policies.
Next.jsReactTypeScriptAIAuthenticationPayment GatewayDesignUXResponsive Design
Jobby - Smarter CVs for Job Seekers

Jobby - Smarter CVs for Job Seekers

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A comprehensive CV platform featuring AI integration for content optimisation, PDF generation with custom templates, and live preview functionality. Implemented subscription billing with Stripe, user authentication with role-based access, and integrated OpenAI APIs for intelligent content suggestions and formatting recommendations.
Next.jsReactTypeScriptPythonAIAuthenticationPayment GatewayDesignUXResponsive Design

About Me

I'm a proud mum of two adult sons, which has taught me exceptional time management, responsibility, and the ability to balance multiple priorities.

I maintain discipline through regular fitness, including lifting and running, and have competed in a corporate boxing event, demonstrating the same goal-oriented approach I bring to engineering challenges.

I'm also fascinated by history and cosmology, subjects that give me big-picture thinking to approach complex technical problems with perspective and clarity.

Core Values

Speed

Ship fast, learn fast. I focus on momentum and getting working software in front of users early.

Clarity

Whether in design, code, or communication, I value simplicity and usability that make products easy to understand.

Impact

I care about building features that solve real problems and create measurable value for users and teams.

Let's Build Something Together

I'm open to contract and full-time opportunities, especially roles focused on meaningful, high-impact work.

ianzltd[at]gmail.com

+64 22 697 0043

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